One of my new clients has been at Coca-Cola for decades and is a wealth of information. Information that I have spent the last year soaking up! Few times in my life have I ran into someone so respected and good at what they do + willing to teach and share his wealth of info. When you run into these people spend as much time with them as you can and be a sponge.
Our work with him on NOS & Full Throttle led to working with vitaminwater & vitaminwater energy. The word got out and Zico + Zico Chilled joined the fold, Work is extending and growing for 2015 and the team is set-up and ready to go. Shout out to Kevin aka Yoda for what for me was like a masters degree in boosting brands at retail. Bring on the acronyms FSOP FMR BBS we are ready!


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